Paycheck Atlas

Market Research Analysts and Marketing Specialists salary in Santa Rosa, CA

The median market research analysts and marketing specialists in Santa Rosa-Petaluma, CA earns $78,810 a year, about the same as the US median. After tax that is roughly $4,896 a month.

10th percentile
$50,120
25th percentile
$64,050
Median percentile
$78,810
75th percentile
$102,860
90th percentile
$138,700

Based on 960 employed. Data period: BLS OEWS May 2025. Percentiles show the spread of pay, not experience; reading the 25th percentile as "entry level" is only an approximation.

What you keep

$58,756 take-home a year
Gross pay$78,810
Federal income tax−$8,508
Social Security + Medicare−$6,029
California income tax (approx.)−$5,517
Monthly take-home$4,896
Every two weeks$2,260

Does it go far here?

$73,118Median pay in Santa Rosa, CA is worth this at average US prices (local price level 107.8 vs 100).
44%of take-home pay goes to the median rent ($2,158 a month, Census ACS).

Top-paying jobs in Santa Rosa, CA

JobMedian pay
Lawyers$181,560
Registered Nurses$174,550
Financial Managers$164,140
Managers, All Other$150,180
Software Developers$148,630
Medical and Health Services Managers$143,150
Police and Sheriff's Patrol Officers$125,910
Construction Managers$124,700

All market research analysts and marketing specialists salaries · Take-home pay in California