Paycheck Atlas

Market Research Analysts and Marketing Specialists salary in Bakersfield, CA

The median market research analysts and marketing specialists in Bakersfield-Delano, CA earns $69,910 a year, 11% below the US median. After tax that is roughly $4,426 a month.

10th percentile
$40,630
25th percentile
$50,780
Median percentile
$69,910
75th percentile
$91,570
90th percentile
$125,820

Based on 740 employed. Data period: BLS OEWS May 2025. Percentiles show the spread of pay, not experience; reading the 25th percentile as "entry level" is only an approximation.

What you keep

$53,118 take-home a year
Gross pay$69,910
Federal income tax−$6,550
Social Security + Medicare−$5,348
California income tax (approx.)−$4,894
Monthly take-home$4,426
Every two weeks$2,043

Does it go far here?

$69,296Median pay in Bakersfield, CA is worth this at average US prices (local price level 100.9 vs 100).
29%of take-home pay goes to the median rent ($1,300 a month, Census ACS).

Top-paying jobs in Bakersfield, CA

JobMedian pay
Pharmacists$161,930
Education Administrators, Kindergarten through Secondary$154,410
Financial Managers$153,030
Lawyers$150,900
Managers, All Other$145,690
Engineers, All Other$139,980
Medical and Health Services Managers$132,670
Software Developers$130,330

All market research analysts and marketing specialists salaries · Take-home pay in California